Terms of Use

1. Acceptance of Terms

By accessing or using WeCall Media's website and services, you agree to be bound by these Terms of Use and all applicable laws and regulations. If you do not agree with any of these terms, you are prohibited from using or accessing our services.

2. Services Description

WeCall Media provides performance marketing services, including but not limited to:

• Pay-per-call campaigns (inbound and outbound)
• Cost-per-lead (CPL) generation
• Cost-per-acquisition (CPA) campaigns
• Programmatic advertising via DSP/SSP platform
• RTB supply partner services

3. Advertiser Terms

3.1 Campaign Requirements

Advertisers must provide accurate campaign specifications, including targeting criteria, budget constraints, and compliance requirements. All campaigns must comply with applicable laws and regulations.

3.2 Payment Terms

Payment terms are net 30 days unless otherwise agreed in writing. Late payments may incur interest charges at the rate of 1.5% per month or the maximum rate permitted by law, whichever is lower.

3.3 Quality Standards

We maintain strict quality standards for all leads and calls. Disputes regarding quality must be raised within 48 hours of delivery with supporting documentation.

4. Publisher/Supply Partner Terms

4.1 Eligibility

RTB supply partners must meet minimum traffic quality requirements, including valid ads.txt/app-ads.txt entries, verified domain ownership, and IVT rates below 5%.

4.2 Traffic Quality

Publishers must maintain high-quality, brand-safe inventory. We have zero tolerance for invalid traffic, including bot traffic, click fraud, domain spoofing, and incentivized traffic.

4.3 Payment Terms

Publisher payments are made net 60 days after the end of the month in which impressions were served, subject to quality verification and fraud detection.

5. TCPA Compliance

All parties agree to comply with the Telephone Consumer Protection Act (TCPA) and related regulations:

• Express written consent must be obtained before making telemarketing calls
• Consent language must be clear, conspicuous, and include all required disclosures
• Do Not Call (DNC) lists must be honored and scrubbed in real-time
• Opt-out requests must be processed immediately
• Records of consent must be maintained for at least 4 years

Advertisers are solely responsible for ensuring their campaigns comply with TCPA requirements. WeCall Media provides tools and support but does not assume liability for advertiser non-compliance.

6. Intellectual Property

All content, trademarks, and intellectual property on our website and platform are owned by WeCall Media or our licensors. You may not use, reproduce, or distribute any content without our express written permission.

7. Prohibited Activities

You agree not to:

• Violate any applicable laws or regulations
• Engage in fraudulent or deceptive practices
• Generate invalid traffic or manipulate campaign metrics
• Interfere with or disrupt our services or servers
• Attempt to gain unauthorized access to our systems
• Use our services for illegal or harmful purposes
• Violate the rights of others, including privacy and intellectual property rights

8. Limitation of Liability

To the maximum extent permitted by law, WeCall Media shall not be liable for any indirect, incidental, special, consequential, or punitive damages, including lost profits, data loss, or business interruption, arising from your use of our services.

Our total liability for any claims arising from these terms or our services shall not exceed the amount paid by you to us in the 12 months preceding the claim.

9. Indemnification

You agree to indemnify, defend, and hold harmless WeCall Media and its officers, directors, employees, and agents from any claims, damages, losses, liabilities, and expenses (including attorney's fees) arising from your use of our services, violation of these terms, or infringement of any rights of another party.

10. Termination

We reserve the right to suspend or terminate your access to our services at any time, with or without cause or notice, including for violation of these terms or applicable laws. Upon termination, all outstanding payments become immediately due.

11. Dispute Resolution

Any disputes arising from these terms or our services shall be resolved through binding arbitration in accordance with the rules of the American Arbitration Association. The arbitration shall take place in New York, NY, and judgment on the award may be entered in any court having jurisdiction.

12. Governing Law

These Terms of Use shall be governed by and construed in accordance with the laws of the State of New York, without regard to its conflict of law provisions.

13. Changes to Terms

We reserve the right to modify these terms at any time. We will notify you of any material changes by posting the updated terms on our website. Your continued use of our services after such changes constitutes acceptance of the new terms.

14. Contact Information

For questions about these Terms of Use, please contact us: